What’s new on photogear.co.nz – making it easier to find the products and the solutions you need

We’re working website wonders!
We have been working hard on our website so you can find the gear you need more quickly and easily.
There are three main changes that have gone live which we are very excited for you to experience: solutions-based browsing, brand store pages, and further product expansion (as if we didn’t stock enough gear already!).
A new way to browse: Shop By Solution

Our knowledgeable staff has handpicked a whole bunch of kits designed to be the best solution for you. To get started, simply go to Photogear’s website, hover on “Shop By Solutions” and select any of the options from the drop-down menu.

Hover over “Shop By Solutions” to find your ideal kit!
Our kits encompass a range of uses to suit any level:
Cooking Show Lighting Kit Streaming Setup Basic Kit Product Video & Photography Kit ZV-I Vlogger Kit Advanced Podcast Audio Kit
Now it’s easier than ever to find complete toolsets so you can freely express yourself with the confidence that your gear will just…work. We are constantly developing more kits, so drop us a comment below with something you need a solution for. We’d love to hear from you!
A new era of mini stores: Shop By Brand
Just a fraction of the brands you’ll find at Photogear.
Photogear now has over 10,000 items available, and we know it can be a challenge to browse the “Shop By Department” categories to find exactly what you’re looking for. That’s because many of the brands we represent have their own unique ways to categorise products. To simplify things, we’ve created dozens of brand store pages within the main Photogear store, a few of which are below:
Clockwise from top left: Deity, SmallRig, Canon, and Peak Design storefronts.
Within these stores, you can quickly access brand categories to more accurately refine your search, as well as find alternative products. This is particularly useful for brands with a huge collection as you can easily refine your category search by several layers, cutting out the time spent filtering through search results.

In this example, you can see SmallRig’s entire cage collection divided up by brand. It’s that easy!
It’s now easier than ever to navigate – why not check it out now?
A refresher and new products: Shop by Department

Check out our new range of optics!
Our Shop by Department section has had an overhaul and features a brand new category: Optics, Binoculars & Scopes. This reflects a recent expansion of products from brands such as Nikon, Konus, and Fujifilm. There’s some seriously impressive technology, so we’re pretty excited about this addition!
Deals, deals, deals!
At Photogear, we know that everyone loves a good deal. That’s why we keep our Promotions page up to date with all the best deals that you love us for.

Some fantastic brand promotions
Additionally, we keep two sliders on our homepage full with not only the latest specials and deals but a collection of bestselling items too. We encourage you to check these pages regularly, so as not to miss out on a good deal!

Always click through the sliders to catch every last deal!
With all these updates, new products, and deals, there’s no better time than now to add photogear.co.nz to your bookmarks and to subscribe to our blog and newsletter.